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CLO’s Case in the CEO’s Language

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Analytics: The CLO’s Case in the CEO’s Language by Larry N. Long at CLO Media

One measures, of course, to impact decision-making. The purpose of any measurement is to provide meaningful, objective and accurate information to facilitate that decision-making. The context and type of decision drives the measurement effort. This is why it’s imperative that the CLO converse in language that is not only understandable, but also important to the CEO.

In order to do this, CLOs must keep in mind the decisions the CEO needs to make. One way to look at this is to use the concept of the “business case”-the organizational reasoning that supports the application of the organization’s resources to a measurement effort.

Written by anol

August 31st, 2004 at 11:57 pm

Posted in Big Picture

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