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Social Media : Primer

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Spannerworks, has published an eBook : What is social media? which covers covers the basics of blogs, podcasts, social networks, tagging, communities (found via : Micro Persuasion)

Jack Vinson pointed out this post by Dennis Kennedy : Explaining Blogs and RSS: A Primer

To quote:

1. Blogs. Blogs allow you to read in one place the regular (often daily) writing of many of the best thinkers, experts and authorities in subject matters you care about or would like to know more about. (That’s why I often describe them as “columns.”) For example, in the past, I might have read a book by David Maister when it was published or found an article if I happened to subscribe to a magazine in which he published. If he had a newsletter, I might have subscribed (or my firm might have a subscription that was routed to me). My contact with his work was sporadic and had a hit-or-miss quality.

With a blog, the work and thinking of people I admire is now available on a regular, often everyday basis, in one convenient place. For free. There’s a certain informality to the form and often blogs have the feeling of being an email from a friend (more about that topic in another post to come). It’s that everydayness and the opportunity for opening a conversation that distinguish blogs from other forms of communication. They also give you a chance to see people you admire discuss a variety of topics (often “off-topic” in terms of their specialities) – a fabulous learning opportunity.

Think of blogs in terms of easy and regular access to the thinking of the best minds on the subjects of highest interest to you.

2. RSS. There is an abundance of riches in the world of blogs. You can find hundreds of blogs that interest you and even if you limit yourself to the leading authorities in your niche areas, you may still find yourself visiting a good number of blogs. It’s takes time and effort. You either have to remember URLs or manage bookmarks and favorites. Do you start your day by visiting a bunch of blogs? What if a blogger hasn’t posted something new that day? A benefit of the reverse chronological order of blogs is that you can see quickly whether there is something new on a blog.

Stephanie Quilao also has written a great post that explains nicely what RSS does. She sums it up by saying you can use it to get all the headlines of the most current stories from all your favorite websites and blogs in one place.

The Oprah definition

The technical acronym for RSS is “Really Simple Syndication”, an XML format that was created to syndicate news, and be a means to share content on the web. Now, to geeks and techies that means something special, but to everyday folks like you and me, what comes to mind is, “Uh, I don’t get it?”

So, to make RSS much easier to understand, in Oprah speak, RSS stands for: I’m “Ready for Some Stories”. It is a way online for you to get a quick list of the latest story headlines from all your favorite websites and blogs all in one place. How cool is that?

Written by anol

October 1st, 2006 at 6:52 am

Posted in Social Media

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