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Weblog as Online Community Management Tool

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Weblog as Online Community Management Tool from Common Craft

Weblogs are built for the purpose of an individual (or small group) presenting news and information to a larger group. Inside an online community, a weblog is a better fit than a message board topic (i.e. Announcements) for relating information to the community. Weblogs are built for news, message boards are for discussions.

With the community manager having complete control of the weblog, they can use it to develop a stronger voice in the community without interfering with the discussions. The weblog becomes a representation of the manager’s thoughts and interests, which can help develop trust and culture more quickly.

Written by anol

September 30th, 2004 at 9:49 pm

Posted in Social Media

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