Archive for November, 2005
Development Principles for Online Courses: A Baker’s Dozen By Rory McGreal, Athabasca University from eLearn Magazine. I am not a big fan of courseware, but here goes some useful tips –
- Beg or borrow (steal!) courseware, or learning objects.
- Take what exists and build the course around it.
- Avoid the “not invented here” syndrome.
- Know the content—garbage in, garbage out.
- Establish realistic deadlines.
- Estimate your costs and double them, then double them again.
- Be realistic about scheduling and scoping.
- Be prepared for major shifts—a course development project plan must be flexible.
- Build for reuse and repurposing, thereby reducing costs.
- Build to standards.
- Make sure courses involve the completion of meaningful tasks.
- Provide different routes to learning.
- Diagrams and charts included in lessons should clarify the text.
I like this one : Right-click post. Bring up the post popup from any mouse position. Right-click on a link to post that link.
Does Your Company Belong in the Blogosphere? by Katherine Heires from HBS Working Knowledge. Great to see publications like HBS started talking about blogging. To quote:
Blog is an incredibly effective yet low-cost way to:
Influence the public “conversation” about your company: Make it easy for journalists to find the latest, most accurate information about new products or ventures. In the case of a crisis, a blog allows you to shape the conversation about it. Enhance brand visibility and credibility: Appear higher in search engine rankings, establish expertise in industry or subject area, and personalize one’s company by giving it a human voice. Achieve customer intimacy: Speak directly to consumers and have them come right back with suggestions or complaints—or kudos.
I liked this guideline for organisational blogging
Feature an authentic voice. “Don’t let the PR department write your blog. Bloggers will sniff it out, and when they do, you will lose all credibility,” says Weil. She points to GM’s Lutz as a senior executive whose writing style is genuine, conversational, and engaging, and whose blog—like the best executive-written blogs—eschews corporate-speak.
Ok, I know I am writing too much about Web 2.0 (that’s floating with the hype – and I am not denying it!), but I can’t resist myself to post this one (As Oscar Wilde said – “I can resist anything but temptation”)